Shiv Taneja


About Shiv Taneja

Shiv is Principal with Market Metrics, a Strategic Insight business, and is responsible for the firm’s U.K. and Continental European clients.

Shiv advises leading European and multinational asset managers on sales & distribution trends in across Europe, with a specific emphasis on the most influential fund selectors and other wholesale intermediaries.

Prior to joining Market Metrics in 2014, Shiv spent 14 years at Cerulli Asociates as Global Managing Director responsible for the firm’s non-U.S. operations, and was part of the original team that helped found Cerulli’s international operations in London in the late 1990s.

Shiv is a recognised industry authority, media commentator and regular conference speaker on trends in the global asset management industry, having led and completed numerous large industrywide studies in the area of market sizing, product development and distribution trends in both the retail and institutional segments of the industry.

Before Cerulli, Shiv worked at Standard & Poor’s in its fund ratings unit in London.

Shiv has a Master’s degree in accounting and finance and is also a professionally-qualified Non-Executive Director, with a particular focus on investment funds governance, and is the founder of UK Fund Boards.