Sitecore for Marketers

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Sitecore for Marketers

About the event

This event is for client-side marketers in wealth & asset management firms who are using Sitecore to build their customer experiences.

In partnership with Sitecore, we will be exploring the following topics that were voted by participants from our previous Sitecore user group meeting.

Agenda:

Presentation

  • Sitecore product roadmap
  • Personalisation at scale – frameworks and best practice, onsite behaviour…leading to scoring….and integration with CRM/MA tools

Case study

  • GAM – a success story of the power of Sitecore and digitally savvy teams accelerating the time to market for digital experiences

Discussion

  • managing content across audiences and languages
  • general integrations
  • open discussion

The event is free to attend but is only for client side marketers.


Host

Andrew Scott

Andrew has 18 years’ experience in UK financial services across retail banking, insurance and asset management. Most recently he was Head of Digital at Hermes Investment Management, prior to which he was at M&G Investments and Investec Asset Management. View full profile...


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Event details

Date

22/11/2018

Time

9:00 am - 12:00 am


Venue

Location

GAM Investments

Address

63 St James’s Street, London, SW1A 1LY


Organiser

Event category

Digital

Organiser

Andrew Scott

Email

andrew@whitemarblemarketing.com