Academy: Effective content strategy

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Academy: Effective content strategy

About the event

Delegates should leave this day with an understanding of how to effectively communicate with customers, how to differentiate their business and how to manage the business’ story to an optimum.

Host: Nick Pilkington, Consultancy Director, White Marble Marketing.

Day three targets seriously powerful content! The aim of the day is to help in understanding how to engage with your readers. Finding hooks, value add content and practicing some strategies, day three should have you leaving with a more targeted approach to your business’ content strategy, an area everyone is trying to stand out at the moment.

Host

Nick Pilkington

Nick has 16 years’ experience marketing for fund groups. Most recently he was Head of Marketing at Guinness Asset Management, prior to which he was at Legal & General Investments and Head of Marketing at Liontrust Asset Management. View full profile...


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Event details

Date

06/02/2019

Time

9:00 am - 5:00 pm


Venue

Location

12 Hay Hill

Address

12 Hay Hill, Mayfair, W1J 8NR


Organiser

Event category

Content

Organiser

Flora Harris

Phone

0203 405 8454

Email

flora@whitemarblemarketing.com