Welcome

Join the Fund Marketing Network and gain access to events and resources designed specifically for marketers within the asset management world.

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The Fund Marketing Network brings together all the resources that marketers working in asset management need on a day to day basis

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Brought to you by White Marble Marketing, the Fund Marketing Network's goal is to provide the resources to boost knowledge and produce effective marketing within the asset management world

The Fund Marketing Network is an online platform designed specifically for marketers working within asset and wealth management.

By joining the Network, you will have access to a wealth of resources, ranging from  events, webinars, research and reports as well as having the chance to meet and network with industry peers and leaders. All designed to broaden your marketing skills, industry knowledge and ultimately enhance your career.

No matter what stage you are in your career, we have a programme for you:

  • Induction – a one day course for those new to the industry or in need of a refresher
  • Academy – a five day course, spread over a year designed to train, develop and grow marketing professionals
  • Leadership – a five month course designed to build confidence, skills and profile in senior marketers
  • Network membership  – provides access to our online platform of webinars, events, expert speaker series, research and networking events

Events

Content

02 May

The Importance of Client-Centric Language

This session will demonstrate that investment marketing copy continues to be blighted by language that clients don’t like.

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Content

23 May

Video Content: Plan your strategy, be creative & get a return on investment.

Break the mould and create a video strategy, then produce and distribute video content to clients and prospects that they actually want to watch.

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Academy: Developing key leadership skills

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Fund Marketing Induction Day

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Insight

Content, Digital

2 days ago

Less is more – the ‘key message’ conundrum

When planning the content for your videos, what do you focus on; the film’s overall objective, or its key messages?

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Digital, Market Insight

3 weeks ago

Four Digital Marketing Trends That Will Help You To Raise Assets

Four new digital marketing trends that you must get to grips with to master this brave new digital world and grow and retain AuM.

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Content, Digital

1 month ago

SEO Content Writing Cheat Sheet

In this guide, you’ll learn how to write content around a specific keyword phrase.

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