Brought to you by White Marble Marketing, the Fund Marketing Network's goal is to provide the resources to boost knowledge and produce effective marketing within the asset management world
The Fund Marketing Network is an online platform designed specifically for marketers working within asset and wealth management.
By joining the Network, you will have access to a wealth of resources, ranging from events, webinars, research and reports as well as having the chance to meet and network with industry peers and leaders. All designed to broaden your marketing skills, industry knowledge and ultimately enhance your career.
No matter what stage you are in your career, we have a programme for you:
- Induction – a one day course for those new to the industry or in need of a refresher
- Academy – a five day course, spread over a year designed to train, develop and grow marketing professionals
- Leadership – a five month course designed to build confidence, skills and profile in senior marketers
- Network membership – provides access to our online platform of webinars, events, expert speaker series, research and networking events
Fund Marketing Induction – September 2019
A one day, fast track course for those new to asset management marketing or in need of a one day refresher.Learn More
Winning the Battle for Next Gen Wealth
We stand on the cusp of the biggest wealth transfer in history at a time of exponential technological change. How can wealth managers retool their propositions for Next Generation clients, while not alienating the over-60s who remain core business?Learn More
6 days ago
1 week ago
Trends in fund flows – can marketers help?
In a world where firms are having to work ever harder to gain and maintain investors, there is severe pressure on brands to demonstrate their worth in a client’s environment. This means that marketing arguably has a more important role to play in helping investment managers differentiate in a cluttered space.Read More
2 weeks ago
When stakeholders stall marketing projects
Many a marketing project has overrun its timeline due to delays in getting elements signed off. While this is sometimes accepted as a reality of any marketing project, delays can be decreased or avoided with some proper preparation at the beginning of major projects.Read More
2 days ago
Climate change: is your equities portfolio too hot to touch?
Keeping up with Industry News: With such a short deadline before climate change is irreversible, its been widely debated what is going to make world and industry leaders create change that will affect behavior fast enough.Read More