Welcome

Join the Fund Marketing Network and gain access to events and resources designed specifically for marketers within the asset management world.

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The Fund Marketing Network brings together all the resources that marketers working in asset management need on a day to day basis

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Brought to you by White Marble Marketing, the Fund Marketing Network's goal is to provide the resources to boost knowledge and produce effective marketing within the asset management world

The Fund Marketing Network is an online platform designed specifically for marketers working within asset and wealth management.

By joining the Network, you will have access to a wealth of resources, ranging from  events, webinars, research and reports as well as having the chance to meet and network with industry peers and leaders. All designed to broaden your marketing skills, industry knowledge and ultimately enhance your career.

No matter what stage you are in your career, we have a programme for you:

  • Induction – a one day course for those new to the industry or in need of a refresher
  • Academy – a five day course, spread over a year designed to train, develop and grow marketing professionals
  • Leadership – a five month course designed to build confidence, skills and profile in senior marketers
  • Network membership  – provides access to our online platform of webinars, events, expert speaker series, research and networking events

Events

Strategic Planning

28 November

Academy: Strategic Campaign Planning

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Market Insight, Networking

28 November

Quarterly Networking Event

We would be delighted if you could join us for an after work drink and nibbles at the first of our quarterly networking events. As well as providing you with the perfect opportunity to meet and network with your marketing peers, at each of these e

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Content

06 February

Academy: Effective content marketing

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Fund Marketing Induction March 2019

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Digital

10 April

Academy: Digital Dynamics

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Insight

Market Insight

4 days ago

No Small Change – why financial services needs a new kind of marketing

Here is a short (ish) podcast by my very old friend Lucian Camp who has recently published a book about FS Marketing - No Small Change. This is an extract of some of the best bits and well worth a listen. As a vetera

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PR & Comms

4 days ago

Integrating media relations into your marketing strategy

Alexander Clelland, Director, Houston PR, joined us to look at the alignment of goals between marketing and corporate communications and what makes for a successful and mutually rewarding relationship. If you were unable

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Market Insight

2 weeks ago

FMN Mic: Rory McPherson

FMN Marketing in Conversation, a podcast series aimed to help investment marketers really understand the different audiences they are marketing to. Over the next few months I will be chatting to key people from across the asset and wealth management

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